Girgol-Up

GirgolUp is an innovative brand dedicated to sustainability, transforming coffee waste into mushroom grow kits for personal cultivation. The brand emphasizes environmental awareness and accessible urban farming, offering an eco-friendly and engaging way to grow fresh mushrooms at home. The project involved crafting a distinctive logo that reflects these values. Additionally, two standardized box designs were developed for different mushroom species, along with a cohesive mini-branding suite. The visual identity ensures consistency across social media, packaging, and promotional materials, reinforcing GirgolUp's commitment to sustainability and creativity.